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GRAPHIC DESIGN
University Admissions IG Story Campaign
Using University at Buffalo's Branding Guidelines, these posts focus on targeting prospective students on Instagram to encourage them to apply to the university. These IG Stories also showcase services UB offers for students (both domestic and international students), such as counselor appointments and informational sessions.
UB Flyer Designs
These designs were made for organizations at University at Buffalo using the Adobe Creative Cloud Suite. These flyers are meant to be around campus to encourage students to be part of the events being advertised.
Brand Design - Bird & Blend Tea Co.
Using the existing brand "Bird & Blend Tea Co." these designs were created (using the Adobe Creative Cloud Suite) for a project to explore brand design. I began exploring their website and products to begin designing a new color palette, logo, wordmark and icons that reflect their image of sustainable and hand-crafted teas. Then, I began designing product labels, social media graphics and a website mock-up that showcases different ways they can advertise.
UB Accepted Students Day Plasma Screen Designs
Following the University at Buffalo's Branding Guidelines, I created these for plasma screens around campus. These advertise the morning and afternoon schedule that families and accepted students can follow, as well as showcases additional resources for them as they navigate the campus visit.
Murals
These murals were created for UB Sustainability's new office space. I used the Adobe Creative Cloud Suite and followed the UB Branding Guidelines to design full size wall murals that showcase the SDG's and UB's 10-in-10 goals for becoming a more sustainable campus in the next few years.
UBThisSummer Promo
These designs were created following the University at Buffalo's Branding Guidelines. They are intended for Instagram Stories, to encourage current UB students to register for summer courses for Summer 2025.
Bulls Launch Graphics
Bull Launch is for a pitch competition in which undergraduate students pitch their business idea to judges for money. These graphics were designed using the Adobe Creative Cloud Suite and following the University at Buffalo's Branding Guidelines. These designs include flyers, social media graphics, plasma screen graphics, and physical checks.
Click on each project to see more work!
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